MScom is a part-time program designed for experienced communication professionals. The program cooperates with the UCLA Anderson School of Management and is held in conjunction with Singapore Management University giving participants a unique opportunity to study side by side with Asian colleagues. MScom’s professors are recognized experts at leading universities around the world. Sessions take place every other month and are easily combined with the demands of a career.
10 reasons to join MScom
- Leading program of its kind
- Compact seven-day format
- Experienced, international faculty
- Strategic sessions at UCLA and Singapore Management University
- Integration of latest research
- Real-world business cases
- Peer-to-peer knowledge sharing
- Immediate relevance to daily work
- Stimulating learning environment
- Life-long alumni network
Target groups
The Executive Master of Science in Communications Management is designed for experienced communications managers as well as for young, high-potential communication professionals who want to further their knowledge to include the latest theories and practices. Representing a variety of backgrounds, degree candidates share a high level of professional experience and personal achievement. The active participation of students and lively exchange with the faculty is a hallmark of the MScom educational experience.
Program goals and benefits
The MScom Program trains communications managers and executives to oversee all facets of communications management, including:
- developing communications strategies for a global environment
- managing complex communications tasks: brand management, corporate culture and corporate identity management, internal relations, financial and investor relations, public affairs, issues management, crisis management, sponsoring, advertising and media relations
- monitoring the communications environment with scientific, reliable methods
Program methods and format
Classes meet for seven days, every other month. Beginning in January of each year, classes start at noon on Saturday and continue until mid-day of the following Saturday, allowing more flexibility for participants to travel to and from Lugano.
In addition, a two-week advanced strategic session is conducted at the UCLA Anderson School of Management in Los Angeles in July of the first year, and a one week session is conducted at Singapore Management University in Singapore in May of the first year.
Language of instruction
Lectures, class discussions and tests are conducted in English, the official language of MScom.
Faculty
More than 30 professors from renowned Universities in Europe, the US and Asia.
Locations
The Executive Master of Science in Communication takes place in three different locations:
- USI Università della Svizzera italiana, Lugano, Switzerland
- SMU Singapore Management University, Singapore
- UCLA Anderson School of Management, Los Angeles, USA
Degree
Executive Master of Science in Communications Management (60ECTS), awarded by Università della Svizzera italiana
Contact
Nina Volles
Managing Director
Executive MScom Program
Università della Svizzera italiana
Via Giuseppe Buffi 13
CH-6900 Lugano
Tel. +41 58 666 42 08
Email nina.volles@usi.ch
